Seraphine, Dubai

Project - Seraphine

Location - Dubai, UAE

Founded in 2002 by Cecile Reinaud, a Parisienne living in London, Seraphine is a go-to brand for trendy mums-to-be with an enviable customer list that includes a variety of celebrities and European royals.

Product: HW16601 Alabastro

After having supplied the flooring for their most recent UK store in Leeds, this overseas venture in Dubai’s famous festival City Mall, the urban retail paradise located right on the waterfront, was serviced by Havwoods’ local Partner, Covering Concepts. For Seraphine’s largest store to date, which houses the entire range as well as the glamorous Luxe collection, the company settled on the elegant Alabastro Chevron pattern, its light timber colour working to offset Seraphine's distinctive purple brand identity.

Free samples are available for all our products by clicking the ‘Get a Sample’ button next to the product. We also have timber flooring showrooms in Sydney, Melbourne and Newcastle where you can visit us to view our extensive range in larger panels. To contact us, call 1300 428 966 or email

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